Lotus cuts UK workforce by half after Trump tariffs hit sales
Sales remained weak into the first half of 2026 despite duty reductions.
Why it matters
The workforce cut highlights the impact of trade policies on automotive manufacturing and sales.
Tariff effects
Trump tariffs initially hurt sales, and even after duties were lowered, demand for Lotus cars did not recover quickly.
Common questions
When did sales start to recover?
Sales remained weak into the first half of 2026, even after tariffs were reduced.
Sources
- Lotus halved its UK workforce last year after Trump tariffs hit sports car sales This is Money Cars · thisismoney.co.uk
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